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Code, industry analysis, and miscellaneous cross-links from Larry O'Brien, the former editor of Computer Language and Software Development magazines.

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Monday, May 10, 2004

Thinktecture: Blogs As Micromarketing Tools

I bet that a good 50% of the readers of this blog already know about thinktecture, a company that's less than 24-hours old. Because of blogging, I'm the #1 Google return for various queries about programming airline reservation systems, which is how I keep myself in Jolt Cola and Doritos. I've published somewhere north of 500 technical articles in the past 15 years; blogging absolutely outstrips writing technical articles as a marketing tool. Is it better to be indexed than it is to be read?
6:47:14 PM

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Julien (Dumky) Couvreur comments on my sonar-discovery thoughts:

"Some problems for measuring distances: -don't you only measure the distances modulo the wavelength?"

Yes...*scratch on back of envelope*... holy cow, those are much shorter than I realized...So much for pure tones; you'd have to use a complex waveform. Which would seem to bring us into the world of Fourier transforms, which goes beyond my "thoughts while dog walking" capabilities....

Why use sound to bootstrap a networked meeting rather than just use IP-level discovery?

The idea was that sound maps perfectly with "people having a conversation" while IP-level discovery is either a figment of the network or WiFi-based....

6:20:17 PM

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